The lights are flashing, the slots are spinning, and the mobile growth world is packing its bags — because MAU Vegas 2025 is just around the corner. Taking place May 20–22 at the iconic MGM Grand, this year’s edition promises three days of world-class content, high-stakes networking, and tactical insight across every corner of the app economy.
And yes — we’re pleased to announce that Business of Apps is an official media partner of MAU Vegas 2025.
With 2,000+ attendees, top brands, breakout startups, and every major growth vendor in the room, MAU is where strategies get shared, connections get made, and deals quietly get done — sometimes over coffee, sometimes poolside. From UA and retention to AI, LTV, measurement, monetization, and beyond, the speaker lineup and agenda are built to help teams scale smarter in 2025.
Your playbook for the new app ecosystem [webinar]
The app stores have been cracked open. Savvy teams are already capitalizing by implementing App2Web and Web2App strategies. Join Paddle’s Lucas Lovell to discover smarter billing tactics.
Register now📍 Location: MGM Grand, Las Vegas
📅 Dates: May 20–22, 2025
🎟️ Learn more and sign up: Register here
