Secure Your Ad Spend. Protect Every Click, Impression & Install.
Detect, Prevent & Eliminate App Fraud in Real-Time.
mFilterIt’s Valid8 Suite – Ensuring Transparent & Authentic User Engagement.
.
mFilterIt’s Valid8 – App Fraud Detection Suite empowers mobile marketers to take full control of their app marketing campaigns by eliminating fake traffic, preventing attribution fraud, and ensuring real user engagement. Our AI & ML-powered solution delivers click and impression integrity, install validation, and protection against sophisticated fraud techniques like Incent and Retargeting fraud. With proactive protection across the funnel, empowering brands to reduce wasted ad spend and maximize campaign efficiency.
Key Features:
- Full-Funnel Fraud Detection: Identify bot traffic, click spamming, and fake installs in real-time.
- AI-Powered Analytics: Gain deep insights into fraudulent traffic patterns and optimize your campaigns.
- Postback & Install Validation: Ensure only genuine conversions trigger attribution.
- Seamless Integration: Works effortlessly with all major MMPs and attribution platforms.
- Intuitive Dashboard: Real-time reporting and fraud insights for smarter decision-making.
- Seamless SDK Integration – Lightweight SDK with real-time fraud insights
Features & Services:
- Impression & Click Monitoring
- Install Validation & Postback Protection
- Re-Engagement Fraud Detection
- Referral & Coupon Fraud Prevention
- OEM Fraud Detection
- Incent Monitoring
Schedule a call with mFilterIt.
mFilterIt Features
- Impression & Click Monitoring
- Install Validation & Postback Protection
- Re-Engagement Fraud Detection
- Referral & Coupon Fraud Prevention
- OEM Fraud Detection
- Incent Monitoring
Team
Amit Relan
Amit Relan co-founded mFilterIt with a vision of bridging the TRUST deficit which exists among stakeholders in digital advertising. Since then, the organization has been on an exciting journey of creating a reputed and authentic third-party brand ‘mFilterIt’ which neutrally validates the impact created through digital campaigns.
Office Locations
Golf View Corporate Tower, 4th Floor, Tower A
Sector 42
Gurugram, Haryana 122002
India
6800 Weiskopf Avenue Ste 150
McKinney, Texas, 75070
USA
Internet City Building 10 - Al Sufouh - Al Sufouh 2
Dubai
United Arab Emirates
mFilterIt Data
| Founded: | - |
|---|---|
| Employees: | 201-500 |
| Revenues: | - |
| Social Presence: | - |
| Website Traffic: | - |
Sources: Company Data, Press Reports, Linkedin, Twitter, Owler, SimilarWeb
mFilterIt Info
| Types: | Ad Fraud, Mobile Ad Analytics |
|---|---|
| Ad Formats: | - |
| Models: | - |
| Trading Models: | - |
-
How fraudsters manipulate app installs Posted on May 20, 2025 mFilterIt Unusual pattern in install to first app open A long delay or an instantly high number of....
-
Publishers are misleading advertisers by creating a mirage of good traffic. Want to find out how? Posted on August 14, 2023 mFilterIt – Your mirror of reality Arm yourself with mFilterIt’s ad traffic validation solution....
-
Click Spamming: What it does and how to stop it? Posted on August 03, 2023 The most reliable way to fight click spamming is to use an ad fraud solution like mFilterIt.
-
The hidden costs of referral and coupon fraud: Impact on advertisers' ROI Posted on July 05, 2023 This post was first published on mfilterit.
-
Gaming advertisers vs fraudsters: Who will make it to the finish line? Posted on June 14, 2023 This post was first published on mfilterit.
- Not All Sales Are Good Sales: Reseller Fraud In Q-Commerce, Here’s How to Protect India’s e-commerce sector, valued at ₹10,82,875 crore in FY24, is expected to reach ₹29,88,735 crore by FY30, driven by a compound annual growth rate (CAGR) of 15%.With the global expansion of E-commerce...
- Affiliate & Incent Fraud In MENA: Are Your Marketing Dollars At Risk? Affiliate marketing in the MENA region is growing exponentially as a result of the region’s growing digital connectivity and e-commerce environment. As brands and advertisers realize the effectiveness...
- Is Your Fintech App Marketing Losing Money to Affiliate Fraud? Here’s What You Need to Know As an advertiser at a Fintech business, are you constantly stressed over user growth targets, tight budgets, and campaign performance pressures? Seeing the results pouring in through affiliate marketing...
- What Happens When You Eliminate Click Spamming – Know from KUKU FM’s real case Ever celebrated a spike in installs, only to realize no one’s using your app? You’re not alone. For every marketer chasing performance metrics, there’s a nagging truth: not all installs are created...
- Smart Marketer’s Guide to Combating Brand Bidding Violations during Peak Sale Season Would you pay twice for the same customer? Many brands do—without knowing. Every time your top-of-funnel campaigns drive branded search traffic, affiliates and ad networks are watching. Some quietly...
mFilterIt Reviews
