Adobe Advertising Cloud

Adobe Advertising Cloud is a global cross-channel advertising platform from Adobe for brands and agencies to plan, buy, measure and optimize their ad campaigns. As an independent demand-side platform (DSP), Adobe Media Optimizer provides brand marketers with integration with the world’s best targeting, reporting and inventory partners. The major feature that sets it apart from other DSP platforms is that its programmatic sophistication allows marketers to run ad campaigns across digital screens, TV and out-of-home channels with a single dashboard.

Adobe Advertising Cloud Info

Types:	Ad Servers, DSPs
Ad Formats:	Banners, Social, Video
Models:	-
Trading Models:	Programmatic

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